Pre-Conference Workshops
October 26th, 2010
| 8:30am |
Registration & Continental Breakfast
|
|
| 9:00am |
Workshop A: Integrating CSR with your Balanced Scorecard: Tying in Strategy for Long Term Results
|
|
| 12:00pm |
Networking Luncheon
|
|
| 1:00pm |
Workshop B: Sustainability, the New Competitive Edge: Building and Maintaining a CSR Program
|
|
Day One Agenda
October 27th, 2010
| 7:30am |
Registration & Continental Breakfast
|
|
| 8:00am |
Summit Welcome and Chair Address
|
|
| 8:10am |
KEYNOTE
Theory Into Practice: The Business Case for CSR and its Impact in the Global Economy
|
|
| 10:00am |
Competitive Advantage:
Is Measuring CSR Performance the Right Way to Go?
|
 |
Head of Corporate Social Responsibility,
British Telecom |
|
| 11:00am |
Five Steps to Integrating Corporate Responsibility with Business Strategy
|
 |
Vice President Global Communications and Corporate Social Responsibility
Clorox |
|
| 12:00pm |
Networking Luncheon
|
|
| Theme |
Strategic Partnerships and Philanthropy
|
|
| 1:00pm |
Creating Synergy Across Corporate Resources Through Strategic Partnerships
|
 |
Manager of Corporations and Foundations,
Room to Read |
|
| 2:00pm |
Using Cause Marketing and Sponsorship
|
 |
Director, Marketing, Premium Brands
Whirlpool Corporation |
|
| Theme |
Environmental Sustainability & Responsibility
|
|
| 3:15pm |
Going Green: Environmental Sustainability and Organizational Protection
|
 |
Former Director of Environmental Sustainability and Corporate Citizenship,
HP |
|
| 4:15pm |
"From Farm to Fork..." A Food Manufacturers Perspective on CSR
|
 |
Global Sustainability Director,
Nestle Purina Petcare Company |
|
| 5:15pm |
Adjourn to Networking Reception
|
|
Day Two Agenda
October 28th, 2010
| 7:30am |
Continental Breakfast
|
|
| Theme |
Marketing and Branding
|
|
| 8:30am |
CSR in Crisis
|
 |
Director, Global Citizenship
Intel Corporation |
|
| 9:15am |
Bringing Authenticity to Your Brand:
Staying Away from “Green-Washing”
|
 |
Manager, Worldwide Environmental Marketing, Imaging and Printing Group, Hewlett-Packard Company
HP |
|
| 10:00am |
Morning Break and Refreshments
|
|
| Theme |
Measuring, Monitoring and Reporting
|
|
| 10:15am |
Measuring the ROI of CSR: A Cost-Benefit Analysis
|
 |
Vice President of Sustainability,
Kendall-Jackson Wine Estates |
|
| 11:15pm |
Proving Accountability of CSR
|
|
| 12:15pm |
Creating Trust Through Transparency:
Measurement Standards and Success Metrics
|
 |
Vice President, Sustainability
SAP |
|
| 1:15pm |
Networking Luncheon
|
|
| Theme |
Strategy Execution: Addressing the Performance Gap
|
|
| 2:15pm |
Enabling Talent to Go Greener: Office Greening 2.0
|
 |
Leader, Sustainability for Human Capital & Stakeholder Engagement
Deloitte Consulting LLP |
|
| 3:15pm |
Best Practices in Building Customer Loyalty
|
|
| 4:15pm |
Embracing Employee Volunteerism as a Strategy for Personal and Professional Development
|
 |
Employee and Community Engagement Manager,
Salesforce.com Foundation |
|
|
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